bp pulse is the charging location for electric vehicles and is available at bp stations.
However, since bp pulse is not in Turkey and electric vehicles are just beginning to be recognized and used in Turkey, this campaign is the introduction of bp pulse to Turkey under the name of the 'bp rota'.
The purpose of this advertising campaign is to introduce electric vehicles to Turkey as sustainable and environmentally friendly and to raise people's awareness.
However, since bp pulse is not in Turkey and electric vehicles are just beginning to be recognized and used in Turkey, this campaign is the introduction of bp pulse to Turkey under the name of the 'bp rota'.
The purpose of this advertising campaign is to introduce electric vehicles to Turkey as sustainable and environmentally friendly and to raise people's awareness.
The concept is continuity.
Identity Manual
Indoor Posters
Billboard
Racket
Social Media Post / Carousel
Logo Animation
Motion Poster
Instagram Video
Youtube Ad
Advertorial
Desktop Prototype
Mobile Prototype
Tablet Prototype
Brochure
Booklet
Magazine Article
Mobile App
